An interesting video I watched over on Michael Hyatt's (CEO of Thomas Nelson Publishing) blog.  I found it interesting because I think even though it's primarily about book publishing it has a lot to say about Gen Y in general and the way they are perceived vs. the way they actually think and behave.

(RSS readers may need to click through to the site to see this video)

I wonder if this says something for the content and nature of our youth ministry programs.  Do we sometimes focus on youth assuming the first run through is true and forget there is great potential for deep things in Generation Y?

What do you think, do you agree with the forwards or backwards way more?